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Home > Resources > Business Insights

Business Insights

Homepage with image slideshow obtains 44% more revenue in split test
Measure
Homepage with image slideshow obtains 44% more revenue in split test
As the follow on from our previous Homepage radical redesign test we really wanted to see if an animation on the homepage would help to capture visitors attention and draw them into the website, or perhaps the additional load times would serve to put people off and the animation might distract users.
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Split Testing
Split Testing
Split Testing
Split Testing is the single most effective way to increase the performance of your website.
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Tall Poppy - Homepage Split Test
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Tall Poppy - Homepage Split Test
When we redesigned the Zeald website, we wanted to test a radical redesign. We wanted to convey our company's USP, which is 'Smart Results Online' - helping you achieve amazing results online.
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